@techreport{TR-IC-10-20, number = {IC-10-20}, author = {Leonelo Dell Anhol {Almeida} and Maria CecĂ­lia Calani {Baranauskas}}, title = {{Merging Technical Guidelines for Accessible Web Content with Universal Design Principles}}, month = {June}, year = {2010}, institution = {Institute of Computing, University of Campinas}, note = {In English, 22 pages. \par\selectlanguage{english}\textbf{Abstract} Despite the number of recommendations for authoring accessible web content there is a lack in providing clear orientation for non specialist developers, as some recommendations are too extensive, too abstract or exclusively technical. These deficiencies contribute to the low adherence to recommendations since designers are not necessarily experts in accessibility. In this work we synthesize recommendations for the design of accessible for all products aiming at providing clear orientation to designers. The work resulted in a mapping of the W3C Web Content Accessibility Guidelines 2.0 and ISO 9241 recommendations into Universal Design Guidelines. The mapping provides an understanding of the relation between accessibility needs and the technical apparatus that can be used to fulfill them, so that experts in accessibility and web designers are both benefited by the mapping. Additionally we pointed out some aspects that are still not covered, or need improvement and, potentially, can help the design of accessible web content. } }